Clarke & Hummel

Eddy wanted to shoot a weekly wrap up showing how the property market performed, with the aim of the videos encouraging buyers and sellers to contact Eddy directly.

Eddy wanted to summarise his week, but I suggested adding hints and tips to the video. This idea helps with keywords for Internet searches, increases exposure, and the videos also act as a library of information, rather than the videos going out of date after a few weeks.

I also suggested changing the location for each shoot to create more interest, and help the clients differentiate which videos they have watched within the series.

The End Result – Eddy’s video view count rose and he received a major boost in sales. As a result from this success, Clarke & Hummel Property continues to use our services.